How top brands use Futura and Futura-inspired fonts to define their identity

See how 12 brands use Futura and Futura-inspired fonts in their branding, from Nike to The Guggenheim Museum, and learn about Scal, the perfect geometric font for art, fashion, and...

Read more
Sophisticated Fonts, A Typography Guide

Learn about sophisticated fonts, their characteristics, historical context, applications, and future trends in this comprehensive typography guide.

Read more
Our best modern serif fonts, including free fonts

Modern serif fonts have a geometric frame that’s rather squarish; the counters are more open, strokes have a slight handwritten quality with more expansive terminals.

Read more